Blog

Trending hashtags reveal the key styling moments, aesthetics and gifting direction for Halloween and Autumn occasions, from #BooBaskets to #FallPorches.
We outline one of our key strategies to help brands and retailers stand out and make the most of the Diwali opportunity.
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Join WGSN and Coloro behind the scenes of the expert selection process for the Colour of the Year and Key Colours.
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Get a behind-the-scenes look into the creation of AI images in fashion from WGSN Digital Asset Specialist & AI Image Analyst Ryan Parry.
Get inspired by our curated travel guide with local insider Charlotte Browning, highlighting some of the city’s main design spots, activewear shops and culinary finds.
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Kelp has been popular for hundreds of years in Asia, and is growing in importance in the West, including the US and the UK. While it has been used in soups and broths for some time, WGSN is tracking its appearance as the main ingredient across several product categories.
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Investment, research and development is accelerating the scalability of bio-based ingredients and materials, fuelled by the high environmental and financial cost of fossil-fuel made products.
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Following SXSW's hybrid comeback this year, we zoom in on the music, tech and innovation festival, exploring the key fashion trends spotted at the offline events.
Tracking consumer motivation, the importance of validating your strategy and the evolution of Holiday celebrations. That and more on today’s episode.
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As the world enters the third year of Covid-19, consumers are now attuned to fast, low-maintenance looks and techniques adopted during the pandemic. 
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With alternatives to meat and dairy products creeping into the mainstream, a growing number of companies are leading the charge to meet demand from conscious consumers.
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