The 39th edition of South by Southwest took place between in Austin, Texas where WGSN and Grupo Boticário presented the future of beauty.

Your cheat sheet to the A/W 25/26 catwalk colour trends is here!
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WGSN’s Beauty team attended the 56th edition of Cosmoprof Worldwide in Bologna, providing exclusive insights into the biggest trends and innovations shaping the future of beauty.
The concept of luxury is undergoing a transformation, particularly for the younger middle class in Asia.
As Gen Beta enters the world, Gen Z parents are leaning on tech to navigate the challenges of raising the next generation
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