Discover your key to Gen Z in Asia, Fandom Culture.
Your exclusive preview of WGSN’s Top Trends for 2025 and Beyond
Latest
The concept of luxury is undergoing a transformation, particularly for the younger middle class in Asia. For Asia’s Gen Z, luxury is becoming synonymous with experience, leisure and cultural engagement as we look towards 2025 and beyond.
As Gen Beta enters the world, Gen Z parents are leaning on tech to navigate the challenges of raising the next generation
We explore the key strategies and takeaways from the 59th Super Bowl to focus on for the year ahead
Popular
WGSN Insider
•
WGSN Insider
•
More reads
Steve Tidball, co-founder of Vollebak, discusses the brand’s design philosophy that resulted in innovations such as the 100 Year Hoodie, Apocalypse Jacket and more.
WGSN Insider
•
Discover the best of Chicago’s thriving community-focused fashion, retail and culture scene, handpicked by our local expert Tyler McClelland.
WGSN Insider
•
In partnership with Coloro – The Color Code, we unveil the Key Colors for S/S 25.
WGSN Insider
•
Ensuring CMF diversity, using personas to define strategy and addressing demand for sustainable tech. That and more on today’s episode.
WGSN Insider
•
Discover the key trends, insights and interviews from Milan Design Week 2023.
WGSN Insider
•
Helen Edwards, adjunct associate professor of marketing at London Business School, shares how to detect early-stage trends from the fringes and track them to the masses.
WGSN Insider
•