Blog

Trending hashtags reveal the key styling moments, aesthetics and gifting direction for Halloween and Autumn occasions, from #BooBaskets to #FallPorches.
We outline one of our key strategies to help brands and retailers stand out and make the most of the Diwali opportunity.
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Join WGSN and Coloro behind the scenes of the expert selection process for the Colour of the Year and Key Colours.
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Get a behind-the-scenes look into the creation of AI images in fashion from WGSN Digital Asset Specialist & AI Image Analyst Ryan Parry.
Get inspired by our curated travel guide with local insider Charlotte Browning, highlighting some of the city’s main design spots, activewear shops and culinary finds.
More reads
After a two-year pandemic-induced hiatus, the Cannes Lions International Festival of Creativity returned with an in-person event (as well as on-demand access) in time to celebrate its 69th year. The WGSN Insight team was on the ground to capture the key themes of the festival and to host four sessions and two panel…
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Boosted by the pandemic's migratory shifts, Miami continuously attracts new and exciting happenings, positioning itself as a new elite city with a line-up of elevated events.
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Brands have identified a white space opportunity, harnessing the power of astrology to market to their stargazing audiences. WGSN delves into this cultural driver that taps into consumers’ spiritual leanings.
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Buy now, pay later, the rise of the outdoor US consumer and the evolution of occasionwear. That and more on today's episode.
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 In this blog, we explore some of the key trends and macro drivers impacting Gen Z.
Andrea Bell Andrea Bell
Virtual stars are becoming more and more common in our social feeds, experimenting with fashion, beauty and music while redefining what it takes to succeed and make money online as a creator. In this blog, we highlight the virtual talents attracting fan interest and engagement, and explore why they are so relatable.
Joe McDonnell