Blog

Where is sex and relationships heading? Is there still a future for marriage? Find out in this podcast episode with psychosexual and relationship psychotherapist Jordan Dixon.

Does AI pose an existential threat to designers? WGSN explores how the technology is impacting the creative industry and what it might mean for the future of creativity.

Explore our pick of unmissable exhibitions coming up globally

As July 2023 is declared the hottest month on record globally, UN Secretary-General António Guterres states that “the era of global boiling has arrived”.

WGSN helps the world’s biggest brands ensure they understand the wants and needs of their future consumer. With Gen Z (1997-2012) coming of drinking age, how will this ethnically diverse, wellness-minded, environmentally and socially conscious generation prioritise their spending power?

With the right strategies, migration might be the answer to climate displacement. Discover how we can build a more sustainable and equitable future through just transitions and thoughtful city planning.

How can seemingly inconspicuous microorganisms such as algae, fungi and slime mould become the catalysts for shaping a better tomorrow?

WGSN forecasts trends across five consumer groups (Boomers, Gen X, Millennials, Gen Z and Alphas), but we’re now making room for a sixth. Betas are the newest consumer group set to arrive between the mid-2020s and 2040, and despite not yet being born, we can foresee what kind of world they will inherit.

Step onto the streets of New York City and be inspired by all it has to offer just in time for fashion week.