Discover your key to Gen Z in Asia, Fandom Culture.
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The concept of luxury is undergoing a transformation, particularly for the younger middle class in Asia. For Asia’s Gen Z, luxury is becoming synonymous with experience, leisure and cultural engagement as we look towards 2025 and beyond.
As Gen Beta enters the world, Gen Z parents are leaning on tech to navigate the challenges of raising the next generation
We explore the key strategies and takeaways from the 59th Super Bowl to focus on for the year ahead
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Let’s talk about sex. It’s always been a hot topic, but what’s exciting is that the conversation is expanding.
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The Spanish capital has found a silver lining beyond the pandemic and made renaissance its theme for 2021. Spaniards moving back home and newcomers avoiding harsher restrictions elsewhere have brought the city a new creative energy.
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WGSN data shows that sustainability continues to be a key priority, with the topic remaining relevant among beauty, fashion, interiors and food and drink influencers across social media. Furthermore, a 2020 World Economic Forum survey of 21,000 people from 28 countries found that 86% want to see more sustainable and…
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Our podcast regularly turns its spotlight on a business leading the way in some of the fastest-growing trend areas impacting design today. With sustainability front and centre, Copenhagen Fashion Week is on a mission to change the way the fashion industry thinks about its impact on the environment and the world around…
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The wider concept of gender identity has altered in the public consciousness over the past decade, with a more positive understanding that gender is fluid and not binary. Similarly, masculinity is being reshaped; rather than a hackneyed set of stereotypes, it’s now viewed as a spectrum.
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Explore the multicultural city through our latest Singapore: Inspiration City 2021 report, in which WGSN’s data researcher Alison Ho shares her top picks in innovations and creativity.
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