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As Gen Beta enters the world, Gen Z parents are leaning on tech to navigate the challenges of raising the next generation
Your exclusive preview of WGSN’s Top Trends for 2025 and Beyond
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The concept of luxury is undergoing a transformation, particularly for the younger middle class in Asia. For Asia’s Gen Z, luxury is becoming synonymous with experience, leisure and cultural engagement as we look towards 2025 and beyond.
As Gen Beta enters the world, Gen Z parents are leaning on tech to navigate the challenges of raising the next generation
We explore the key strategies and takeaways from the 59th Super Bowl to focus on for the year ahead
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Social media platforms such as TikTok and Twitter have the ability to propel terms to go viral overnight. We analyse three key terms from the 2022 youth cultural lexicon, including phrases, slogans and hashtags that have emerged across the different social platforms.
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Metaverse opportunities in China, decolonisation and compostable packaging. That and more on today’s episode.
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In the shadow of the cost-of-living crisis, we feature water-efficient products that combat water waste. Why are they set to become the next big thing in the industry?
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Trends emerging from fashion week, post-pandemic consumer anxiety and the evolution of low-alcohol beverages. That and more on today’s episode.
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As customers return to physical stores and the culture calendar comes alive, London feels energised once more with new shopping experiences, conscious business ideas and inspiring exhibitions.
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Barbiecore is seen mainly as a youth-driven trend, but the aesthetic impacts the wider market in different ways. So what is Barbiecore? WGSN breaks it down.
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