Discover your key to Gen Z in Asia, Fandom Culture.
Your exclusive preview of WGSN’s Top Trends for 2025 and Beyond
Latest
The concept of luxury is undergoing a transformation, particularly for the younger middle class in Asia. For Asia’s Gen Z, luxury is becoming synonymous with experience, leisure and cultural engagement as we look towards 2025 and beyond.
As Gen Beta enters the world, Gen Z parents are leaning on tech to navigate the challenges of raising the next generation
We explore the key strategies and takeaways from the 59th Super Bowl to focus on for the year ahead
Popular
WGSN Insider
•
WGSN Insider
•
More reads
Skirt styles for 2023, kidswear market predictions and two-mile shoes. That and more in today’s episode.
WGSN Insider
•
WGSN explores how we will work in the future, with a focus on the remote work model that may be more a bane than a boon on closer inspection.
WGSN Insider
•
Information overload is driving anxiety, especially among Brazilians. We examine this issue from a Latin American perspective and explore how it will impact our lives of tomorrow.
WGSN Insider
•
Tweakment culture, the return of low-rise jeans and future-proofing your brand. That and more in today’s episode.
WGSN Insider
•
Discover what it takes to build an equitable sustainable food system, from adopting regenerative approaches to preserving biodiversity.
WGSN Insider
•
Accra is a hub for ancient history, creativity, and innovation, owing to the rich and varied cultures of the Ghanaians flocking in. Its strategic geographical position, alongside the people’s warm hospitality, have resulted in a fast-growing economy.
WGSN Insider
•