Discover your key to Gen Z in Asia, Fandom Culture.
Your exclusive preview of WGSN’s Top Trends for 2025 and Beyond
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The concept of luxury is undergoing a transformation, particularly for the younger middle class in Asia. For Asia’s Gen Z, luxury is becoming synonymous with experience, leisure and cultural engagement as we look towards 2025 and beyond.
As Gen Beta enters the world, Gen Z parents are leaning on tech to navigate the challenges of raising the next generation
We explore the key strategies and takeaways from the 59th Super Bowl to focus on for the year ahead
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Explore the top fashion trends and analytical data confirmed by WGSN, the global authority on trend forecasting and consumer behaviour, for the S/S 25/26 season.
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Consumer interest and participation in snowsports is growing. WGSN Social Analytics goes beyond views and virality, giving you the forecast of the trends to focus on.
Thanksgiving festivities will reflect rising cuisines, new sentiments towards flavour and taste, wellness goals and environmental concerns.
Discover opportunities for brands to capitalise on this new market and support new types of celebrations in 2026.
Join WGSN and Coloro behind the scenes of the expert selection process for the Colour of the Year and Key Colours.
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