Introduce novelty into saturated categories to stay ahead of the competition and at the forefront of your industry. Join WGSN strategist Cassandra Gagnon to gain insight into the power of cross-pollination and how it can strike a winning balance between cultural relevance and authentic brand alignment.
Join Carla Buzasi, CEO WGSN and Renada Gomide de Carvalo, VP Marketing at Grupo Boticario at SXSW in Austin in 2025 and discover how the longevity is becoming a dominant force in wellness spending, with the market set to expand beyond ultra-rich circles into mass. This panel explores how the Longevity Economy is about living better for longer—extending healthspan, not just lifespan. Brands are investing in products that enhance longevity, democratizing wellness with tools, services and research centres for all life stages.
What are the CMF keywords for the next generation in the age of AI? Join Lisa Yong, Director of Consumer Technology at WGSN, for actionable insights.
Join WGSN Director of Sports and Outdoor Jon Takao at The Redford Center at 11 am on March 25 to discover how you can leverage WGSN’s future consumer personas to develop sustainable product designs and retail strategies that address the changing demands of both the environment and tomorrow’s consumers.
Join Krizia Gatica, WGSN Mindset Latam Lead Consultant, at the fashion and beauty conference held by E-Commerce Brasil and check out the trends and innovations that will transform the way we live and feel in the next chapter of health and self-care.
In partnership with the British Beauty Council, WGSN's expert trend forecasters will share an exclusive introduction to the four need-to-know beauty personas set to emerge in 2027 and beyond.Don’t miss the chance to secure your spot.
In 2026, retailers will have to go beyond traditional retail in order to stand out in the market and navigate the world's uncertainties. Experience and emotional connection will be at the core of customer relationships, as cultural moments and events gain traction as a community-building strategy. Join Quentin Humphrey as he brings you exclusive research into the opportunities the next year has to offer for the sector.
Join WGSN Senior Food & Drink Strategist Rachel Tan to explore Gen Z's changing approach to health and what they want from food, drinks and snacks to achieve their wellness goals.
Want to stay ahead of the curve and capture the hearts (and wallets) of tomorrow's consumers? Join Carla Buzasi, CEO of WGSN, at FUTR Europe for an exclusive deep dive into the trends that will shape all industries in 2027. Discover the strategies to capture attention, build loyalty and gain market share.
Join WGSN for the second edition of the customer-only event focused on the fashion industry: WGSN Fashion Summit. Designed to address the main pains, opportunities and challenges, we will analyze and address together the main insecurities of the fashion market and how to look to the future with more security.
Join WGSN Consulting Director Helen Sac to discover the consumer insights that will shape 2025 and beyond, and explore retail strategies to meaningfully connect with consumers.
To prepare your business for the future, join Daniela Penteado, Trends Specialist at WGSN at Licesing Co 2025 in a talk about consumer feelings and emotions 2027