![](https://media.wgsn.com/publicsite/public/styles/532x300/public/images/event/%3A6-event_page_banner-chicago-trendtalk.webp?VersionId=dBhEudBgS7VV4mraMnxWvZMn_dSzVCQ1&h=c22899e9&itok=bEX7CpVS)
Meet the consumer profiles that will define 2026, from level-headed truth-seekers to idealist tech advocates, and discover the sentiments that will drive their purchasing habits and help you secure market share. Join WGSN Senior Insight Strategist Allyson Rees for an exclusive deep-dive into our annual hero report, Future Consumer 2026.
![](https://media.wgsn.com/publicsite/public/styles/532x300/public/images/event/1-WGSN-MICAM-Milano98-event.webp?VersionId=avAoaYHvr1eAov7SeVBVtCUX7AqquUrs&h=8fcf0ea5&itok=fYApBsnq)
Step into the future of footwear at MICAM Milano 98 and join WGSN’s global experts for an unmissable session on the trends set to take over the industry. With a focus on versatile, inclusive and sustainable design development, you don’t want to miss out on this industry-shaping event.
![](https://media.wgsn.com/publicsite/public/styles/532x300/public/images/event/WGSN_Singapore_Design_Week_2024_website.png.webp?VersionId=sypIYTlc1x2HtS92f_tC3S4sCA33YLGt&itok=kRmrp1KI)
Join WGSN Insight Strategist, Alison Ho, to discover the areas of innovation that will reshape the world in 2026, underpinned by WGSN’s STEPIC analysis of society, technology, the environment, politics, industry and creativity.
![](https://media.wgsn.com/publicsite/public/styles/532x300/public/images/event/1_london_trendtalk_event_page_image_532x300px.jpg.webp?VersionId=Zhcvj1oOlran.oDP0ArJ6J6F9d89fqoo&itok=_e0CBu5t)
An exclusive event for WGSN members in London: join Director of WGSN Insight, Joe McDonnell at Mortimer House for a deep dive into what will drive consumer behaviour in 2025.
![](https://media.wgsn.com/publicsite/public/styles/532x300/public/images/event/WGSN-hashtag_paid-event-800x450%20%E2%80%93%202%20%282%29.png.webp?VersionId=MJEhHB1cf83regsDRMPidMs2TSld5PWz&itok=f1KTNdVz)
In 2025, Gen Z will comprise the bulk of the youth cohort. Join Quentin Humphrey, WGSN’s Head of Client Engagement and Creative Strategist, for the #Paid Creator Marketing Summit on October 10 to learn about Gen Z’s emerging priorities and discover strategies for authentic engagement.
![](https://media.wgsn.com/publicsite/public/styles/532x300/public/images/event/1_WGSNxBBCTrendtalk_Event_745x560.png.webp?VersionId=TcSh8LJwFc.LS2CKuYj.K7r4RUCd__Zb&itok=AYvQ457d)
WGSN is a proud supporter of the British Beauty Council, and we are pleased to announce that we have joined forces to bring British Beauty Council and WGSN members an exclusive preview of WGSN’s Big Ideas 2027, presented by WGSN Beauty Director Clare Varga at The Hoxton, Holborn.
![](https://media.wgsn.com/publicsite/public/styles/532x300/public/images/event/Luxury-Communications-Council_fc26_wgsn_eventpage.webp?VersionId=92oo.ly2_RGNmYzdzX4jnFaW_Hv9BNFm&h=cd56d87c&itok=maF5o2JT)
WGSN CEO Carla Buzasi joins members of the Luxury Communications Council at the Rosewood Hotel in London for an exclusive presentation of Future Consumer 2026. Attendees will discover the essential case studies and key takeaways for how consumers will live, eat and shop in two years’ time.