The concept of luxury is undergoing a transformation, particularly for the younger middle class in Asia. For Asia’s Gen Z, luxury is becoming synonymous with experience, leisure and cultural engagement as we look towards 2025 and beyond.
As Gen Beta enters the world, Gen Z parents are leaning on tech to navigate the challenges of raising the next generation
Discover your key to Gen Z in Asia, Fandom Culture.
The Alphas' successors, the Beta generation, born from 2025 onwards, will grow up in a world shaped by AI, global instability and climate crises. But what does this mean in practice?
WGSN Insider
•
From Fake Foods to Day-jamas, we’ve got the inside scoop on the top consumer trends for 2025.
NRF Retail’s Big Show, the world’s largest retail event, took place in January 2025, bringing powerful insights into the future of the sector. We delve into the main predictions and innovations that will shape the retail landscape in 2025 and beyond.
WGSN Insider
•
Against a backdrop of financial uncertainty and rising living costs, consumer priorities for this Lunar New Year are shifting towards emotional values and meaningful celebrations.
WGSN and Coloro collaborated with Arts Thread to select the talent of tomorrow at the Global Creative Graduate Showcase 2024.